The Top 20 Ways To Say What You Really Think

This is a really interesting post about communication from Dan Rockwell, the self-proclaimed Leadership Freak. A lot of what Rockwell suggests works well, not only for verbal communication, but also for informing a content marketing strategy. For example, number 6 on his list is, “Ask questions before making statements.” In similar fashion, asking the questions that you believe your customers might have and addressing those in your marketing content is going to net you far more engagement than making blanket statements about your products and solutions in the long run.

https://leadershipfreak.blog/2019/03/21/the-top-20-ways-to-say-what-you-really-think/

Image credit: "Shout," Ilmicrofono Oggiono © 2018, used under an Attribution-NonCommercial 2.0 Generic license: https://creativecommons.org/lcenses/by-nc/2.0/